Baidu SEO

Baidu is China’s leading search engine
with over 50% of the market.

Why Baidu?

Baidu SEO (Search Engine Optimisation) is important. Baidu is China’s leading search engine with over 50% of the market. Chinese students, parents and employers will expect any reputable Western university to be easily found using Baidu.

We will provide you with organic, natural, tailor-made Baidu SEO solutions. Optimising the searcher experience, and making sure that your official Chinese website is accessed easily and efficiently from within the PRC.

You have to be on Baidu

Chinese students planning to study abroad will expect you to have an official Chinese website – and to be able to find you easily on Baidu. Do it properly, and they’ll find your site before they find your page on one of the many agents’ sites. The easier you make the prospective student experience, the more likely you are to make a favourable impression from the start. Pre-empting competition who are not quite as smart.

What will Baidu SEO achieve?

Baidu SEO will drive high quality traffic to your site, growing your university’s visibility and conversions.

It will maximise your organic search results. Improve your ranking. Increase the number of your web pages indexed by Baidu. The better you refine Baidu SEO, the more you can maximise your organic search performance. Get it right from the start and you’ll maximise the efficiency of your website, and reduce the difficulty of standing out from competition.

Connecting locally

Chinese SEO will help them find you – and connect with you – as easily as they could find a local university – organically. Your objective should be to make it as easy as possible to engage with you. Making it a natural and easy process rather than a challenge.