trends in higher education marketing

The New Oriental Education and Technology Group has forecast that the number of Chinese international students will increase over the next five years, peaking at up to 800,000 students annually. So what are the main reasons why Chinese students study abroad - and particularly in the UK? 1. Access to recognised education From Oxbridge through to [...]

International students play a huge role in the stability and development of universities, with entrants from outside the European Union making up to 60% of those commencing on postgraduate full-time taught masters degrees. It has been estimated by Universities UK that international students contribute up to £25 billion per year to academic institutions and therefore [...]