These are challenging times for International education marketing - especially for universities in the USA and UK. As an invisible export, the sector is worth billions, yet politicians sometimes seem blithely unaware of the effect their rhetoric can have in the big educational markets of the globe. A classic example is India. Indian postgraduate numbers [...]
We read today that Presidents Xi and Trump had a ‘cordial’ hour long telephone conversation yesterday, in which the latter affirmed his commitment to the One China policy that has been respected by the USA for so many decades. Will this ameliorate any growing concerns among Chinese International students about their likely welcome in America? [...]
Historically, ‘business’ related subjects account for four out of the top five highest demanded Masters programmes that Chinese students opt for in North American & British universities. This can cause real problems for universities, leading them sometimes to close for China applications early, and to focus on increasing diversity with recruitment from other international markets. [...]
The latest data from the Chinese Government shows that the number of students choosing to study abroad in 2015/16 increased by a further 5.6% over the previous year, continuing a decade-long trajectory. Will 2017 be the year when this long period of growth comes to an end? Earlier this week, Chinese President Xi was at [...]